**Academic and non-executive director working at the intersection of culture, entrepreneurship and governance.** I'm a Lecturer in Strategy at the University of Edinburgh Business School. My [research](Research.md) investigates cultural evaluations: how culture shapes who and what is judged legitimate, authentic, and worthy, and the contests those judgements generate. The settings I study range from immigrant entrepreneurs navigating identity across borders to communities contesting belonging and authenticity in new markets. My interest in cultural evaluations originates from [entrepreneurial experience](Entrepreneurship.md). I founded a tech startup and led business development in Australia, the US and China. I also built a social enterprise addressing the barriers facing African-Australian youth, and worked inside blockchain communities as they governed digital cultural production. The same lens carries into [governance](Governance.md), where I serve on public boards including Historic Environment Scotland and previously chaired the World Economic Forum Global Shapers across Australia. It reaches the [classroom](Teaching.md) too, where I design courses around critical thinking, cultural intelligence, and decision-making under uncertainty. [[Research]] | [[Entrepreneurship]] | [[Governance]] | [[Teaching]] | [[Journey]] | [[Connect]]